Posts Tagged ‘small business’

Long Tail and 80/20 Rule Analysis

Have you ever considered the concept of the long tail and 80/20 rule analysis? There is a reason they go hand-in-hand, but first some starting comments.

First, if you are not familiar with the long-tail here is the basic concept. Within any Read the rest of this entry »

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The Latest is Not Always the Greatest

We live in a time of constant change. As a result of this and effective marketing, some companies get people to buy things they don’t really need. What do I mean by that? Read the rest of this entry »

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The Risk of Constant Change

Change is sometimes unavoidable and necessary yet not always the best thing. While it can be good, the risk of constant change is something to consider. Read the rest of this entry »

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Be Willing to Experiment

In my last posting Be Willing to Entertain What Seems Impossible I discussed the importance of learning to turn off negative, defeatist thinking and take on some challenges that at first may seem completely impossible.

Like it or not you and your surroundings are going to change. The question is, “Do you have any control over the change?” Read the rest of this entry »

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The Time to Act is Now

Perhaps you’ve been contemplating making some changes to your business but find it difficult to make a move. This is a common fear.

There’s No Time like the Present

One of the most effective antidotes to fear is action. Generally what we fear will occur is greatly exaggerated. On a personal level, how many people Read the rest of this entry »

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Remote or In the Office

Do you think more gets done if your work is performed remote or in the office? This is really not a new question.

A Little Personal History

I can recall a number of times early in my career where I did a significant amount of work at Read the rest of this entry »

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Who is My Customer?

When I look at some businesses I sometimes think they have never considered the basic question, “who is my customer?”

My Customer is Everybody!

Some businesses think everybody is their customer, but the truth is not even Walmart can say that. Some people simply will not shop there. But, let’s get back to your small business. You are Read the rest of this entry »

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Stay the Course

Throughout life we hear people say for us to stay the course. For small business that is extremely important. So, continuing the thoughts of an earlier post Don’t Let Failure Stop You let’s look at being persevering.

An Example

The phrase stay the course is commonly used in war time meaning to finish what was started in spite of any hindrances and difficulties. It is really a mindset that Read the rest of this entry »

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Advantages of Independent Contractors

Perhaps your company already uses some independent contractors. If not, it is something to consider. In my last article Full Time or Part Time? I discussed the benefits you may experience by using part-time employees or contractors. Here I want to focus specifically on the advantages of independent contractors.

They’re Not Your Rank and File

At first it may seem to be a disadvantage to have people working for you that are not your own employees. That occurs because you may have a sense of loss of control. There is a grain of truth to that, but think a little further. Read the rest of this entry »

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Unethical Financial Practices

Are you a business owner, manager, any employee whose business financial practices are unethical? You may hate that question or find it insulting, but here are some things to think about. In the posting Is That Really the Truth? I touched on why truth matters so much. Now let’s look a little more at that.

Some Financial Background

I was prompted to write this article by my conversations with other people who were dealing with clients wanting to use questionable practices. The details are not what matters here. What does matter is Read the rest of this entry »

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